Ayesha Siddiqua
Ayesha Siddiqua

I can write about anything but writing about my own self is pretty challenging for me.

Well, I am up for the challenge today! 

Hi lovely readers,

I am Ayesha from India & I help startups & mid-sized companies with content, digital marketing, and development projects.

I am from Computer Engineering background & I enjoy writing both codes & content.

Professionally, I keep switching between developer & writer mode on daily basis.

And my love to talk with passionate people made me a digital consultant too. I connect with founders & CEOs to help them with their startup journey. I make the complete business plan as well.


In 2016, when I was in the final year of my college and was placed in an MNC(campus placement), I came across a freelancing website & thought to give it a try. And amazingly I got few freelancing projects related to content writing.

And for the first time in my life, I earned money. You know it gives me a thrill when I start earning money for the first time and especially because I was a student.

I started working for a Digital marketing agency & that was the first time I heard the word “digital marketing”.

I am the kind of person if something excites me, I dig it even further until I get it. And this time digital marketing hits me. And the reason why I get excited about it because in my early days of engineering I developed an android app for college students to help them with the selection of Engineering & Medical colleges.

That app got only 100+ downloads. At that time, I realized development is not everything. The visibility of the product is equally important. Although it was a small project. However, it gave me huge learning.

I read a lot about digital marketing online. I even did some experiments on my own blog.

When I got overwhelmed with the knowledge, I thought to share the same at my blog where I used to share coding stuff. Amazingly, my write-ups got a lot of attention & love.

And one fine day, one of my clients introduced me to a startup founder, who offered me a project and paid me decently.

After that, he asked me to help him train freshers in his new startup & to come up with a plan to outrank their competitor. I refused to do that because I was still in college & was not confident enough to train someone older than me.

He said, ‘it’s okay even if we fail several times’.

And his trust in me made me say ‘Yes‘.

Surprisingly within 3 months, the company got a lot of exposure online & they started making profits. The founder was so happy that he asked me to become his business partner.

I declined even though, I wanted to become an entrepreneur from my childhood because I wanted to get exposure to an MNC first. In those 3 months, I earned the amount which I was offered for a year in that MNC. But money is not everything to fall for. At least not for me.

I love to explore, challenge & experiment.

Soon, I got graduated & entered the corporate world. Within a couple of months, I got a development project for a UK-based client. It was great learning for me and my assigned mentor was super helpful. He guided me in every step. However, I left the company within a year.

My entrepreneurial spirit was back & from the past one & half years, I am working with several startups & mid-sized companies and offering them digital services.

I am a workaholic person. It’s like I can live without food but not without work. But these days, I am working to balance my life and also started Yoga & meditation.

Well, I had a very roller coaster & exciting rides.

Life taught me a lot of lessons and I made mistakes that I can’t even count.

These days, becoming an entrepreneur is a new cool. However, Entrepreneurship is a journey with lots of ups and downs, sleepless nights, hard work, dedication, and unpredictable conditions.

Starting your own is really very difficult. If you don’t have financial backups or if your family is dependent on you then never just suddenly leave your job rather start a side hustle.

My learnings:

  • Never work only to earn money otherwise you will end up being empty.
  • Never work to get tags like ‘Entrepreneur‘, rather become a problem solver.
  • Switching jobs for getting satisfaction is an infinite trap. Satisfaction is a matter of spirituality. Don’t try to find it outside you.
  • Discover what you don’t want to do early in life otherwise, you will end up reaching NOWHERE.
  • Following passion is good but don’t become a slave of it.
  • You can’t change anyone and you should not waste your time arguing with negative people otherwise you will become the one.

Well well, I have finally written about me.

Now it’s your turn, let me know about you in the comment section.

I would love to connect with passionate bloggers.



Ayesha Siddiqua

Ayesha Siddiqua

Ayesha is the founder of Blogging Filter and Invent Isle. She is a passionate blogger, digital marketing professional & tech enthusiast. She puts an exceptional effort to research and turn it into helpful tips to answer her readers’ queries.

32 Responses

  1. Hey swt, read about like wow? You look so young for that much experience! Anyhow am a passionate speaker, I do fly each I hold mic. Besides that am a manufacturer who is looking to promote my product ” a mouth wash” plus other products that I love. Looking forward to learning everything I can from you.

    1. Firstly, thanks for stopping by & giving it a read. And I am overwhelmed with your complement that I look young 🙂 Great to connect with you. And great to know that you are a speaker & manufacturer. I hope, I can bring some difference with this blog. Let’s see, if we can help each other in future. Do drop your website/product link, I would love to check.

  2. From lots of successful men I learnt one thing that failure is must, without failure a man can’t improve. Even Sachin Tendulkar sometimes out in Zero, so love your dreams, live in your dreams and do everything you can, success or failure isn’t in our hands but we can do our work, all the best.

  3. Well, I too am from engineering background, and I too graduated in the ‘17 batch (Delhi). Although, I did not go the corporate side (just not for me), and went the government side. But it’s really good find such similarities with a fellow blogger. I’m new here. And your stuff is great 👍🏻

    1. WAW <3
      It's really great to connect with you and I am surprised to see the similarities between us.
      I wish you all the success in your blogging journey!
      Keep visiting! 🙂

    1. Hi Jay,
      Thanks for stopping by and I am glad you liked it 🙂
      And I enjoy reading your work!

  4. Wow, I applaud you for making the effort to form this introduction even though you didn’t particularly feel too confident about it at the time. It took courage and I think the presentation was very well made and that you got your point across.

    It is awesome to know more about you and I also thank you greatly for checking out my content 👍😄

      1. You are welcome Ayesha.

        I saw that you linked with me again and I thought you had made a different page, but that doesn’t seem to be the case. I am glad you did that since I had no clue that you had responded 😂😂

        I continue to wish you well and have a great day/week.

  5. I am happy that you are here because you will be helping a lot of people over here.Your experience and knowledge are certainly real assets for you besides being workaholic .Glad that you like blogging.Thaks a lot for sharing your thoughts and views.Take care.🌹👍🙏

    1. You just made my day with your lovely words. Thanks a lot for stopping by and giving it a read. It really means a lot to me. 🙂

  6. I loved your list of learnings!

    Thanks for following my blog and introducing me to yours. Best wishes in your business! Sounds like you are grounded and have a good foundation to support whatever direction you choose to take!


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